Items tagged with Xbox
The current console generation has been dominated by Sony’s PlayStation 5, which has forced Microsoft’s Xbox gaming division to hit the reset button on its console gaming strategy. According to a video games analyst, this dominance has...
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Microsoft is raising prices of its Xbox Series X and S game consoles once again, marking the third time the company has done so in just over a year. Beginning in August. all Xbox consoles with 512GB of built-in storage will go up in price...
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This year’s Prime Day sales event has brought some great deals to gamers who’ve had to battle against the rising cost of gaming hardware. If you’ve already picked up some great video games, but are still on the hunt for ways to upgrade...
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Microsoft has quietly added an "Xbox Handheld" logo to its official game store pages, sparking intense speculation about the company’s hardware roadmap.
Eagle-eyed fans noted the new badge on the landing pages for major upcoming and...
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Microsoft’s Xbox gaming division is in a transitional phase. It will eventually return to a strategy of console exclusives meant to strengthen the brand, but in the meantime it is still bringing some games to other platforms. The company’s...
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Microsoft’s Xbox gaming division is being transformed under the leadership of new CEO Asha Sharma. The company is rethinking all aspects of its business as it attempts to reinvigorate the Xbox brand in preparation for the launch of its...
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Electronic Arts just spelled out its plan to inject real-time ads into the games people play, and it has a name: EA Advertising. The freshly launched platform delivers dynamic, live-updating commercials straight into EA titles, and the...
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Microsoft’s Xbox gaming division is altering its strategy under the leadership of new CEO Asha Sharma, in the hopes of winning back gamers. This includes exploring more options to make the Xbox ecosystem more accessible to the masses. To...
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Microsoft is hot off the heels of its excellent summer games showcase that included all new titles alongside its long running franchises. However, the next entry in the popular The Elder Scrolls series was nowhere to be seen, leaving many...
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It's fair to say that even as beloved by fans as Phil Spencer was at the helm of Xbox, his replacement after leaving Microsoft in Feburary, Asha Sharma, inherited a mess. Many would argue that Xbox lost its way over the years, from...
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Just days after Microsoft unveiled an exciting slate of games and celebrated the 25th anniversary of Xbox, the gaming division’s CEO, Asha Sharma, addressed its next-generation console. In an interview with Fortune, Sharma discussed the...
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As Xbox celebrates 25 years of gaming, recently installed CEO Asha Sharma is working to reinvigorate the brand, and according to Asha, they're full speed ahead with its next-generation Project Helix console. As part of this effort, the...
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Xbox gamers have a lot to look forward to after Microsoft had its biggest event of the year, where fans were treated to a slew of games including a new entry in long running Gears of War franchise. It also served as an opportunity for the...
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It has been nearly 25 years since Microsoft introduced its OG Xbox console, and in celebration of the Xbox brand's silver anniversary, Microsoft is rolling out a limited edition Xbox Series X25 designed in a translucent green chassis...
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It took a minute (and by that, we mean several months), but 8BitDo's customizable Ultimate 3E wireless controller for Xbox and PC gaming is now available to preorder for $149.99. You can also use it to play games on Android and Apple...
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OmniDrive is custom firmware for select Blu-Ray drives powered by the MediaTek MT1959 chipset that allows for numerous proprietary game disc formats to be read or ripped for backups and emulation. One of the more sought after uses for...
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DriftGuard has received quite a few significant updates as of late, with a recent breakthrough allowing for firmware-level calibration of analog sticks on some game controllers. Unlike software-bound calibration through something like...
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Asha Sharma has been making her mark after taking over the reigns as CEO of Microsoft's Xbox gaming division, as she seeks to revitalize the sagging brand in preparation for its next generation console codenamed Project Helix. Early on in...
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It's a great time for fans of premium controllers: not only did the new Steam Controller just release to high sales and critical acclaim, but now leaked photos confirm the existence of an Xbox Elite Series 3 controller.
The first Elite...
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The upcoming Forza Horizon 6 looks great and may be one of Xbox Game Studio's biggest releases yet, but unfortunately for the publisher and series developer Playground Games, the entire game was inadvertently leaked 10 days ahead of its...
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Microsoft’s Xbox gaming division has seemingly turned on a dime under the leadership of new CEO Asha Sharma. One of the big shifts has been to nix the “this is an Xbox” campaign that sought to make anything and everything into "an Xbox."...
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Microsoft’s Xbox gaming division is undergoing a major shift in strategy as recently installed CEO Asha Sharma has been implementing changes big and small. While many expected her to lead a push to more deeply integrate AI into the Xbox...
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