Items tagged with AR

The Vision Pro is Apple’s foray into the augmented reality market, and it seems to be selling like hot cakes, with some 200K units already sold for a total of $700 million in new revenue for the fruity company. Of course, the $3,500 starting price is already a bit out of reach for many, but the sheer coverage of these devices has been extraordinary, Read more...
Whether it's a foolish skit or a serious attempt at multitasking, driving a vehicle while wearing an Apple Vision Pro was bound to happen. It's important to note that the Tesla driver who went viral on X / Twitter for donning Cupertino's augmented reality headset most likely broke a whole slew of laws while doing so... Read more...
Virtual and augmented reality technologies have been around for quite some time, but they have yet to take off like some would have expected. However, some companies like Apple are hedging their bets on this tech, such as with the Vision Pro, which launched recently. While Apple’s device may not be for the everyday... Read more...
When the Apple Vision Pro went up for preorder on January 19th at an eye-watering $3,499, we knew it would not be an easy road ahead for Apple. Of course, the technology is rather cool, and the Vision Pro could bring a lot of advances to the augmented reality (AR) and mixed reality (MR) markets, but at the same time... Read more...
A recently released beta of visionOS for the Vision Pro operating system includes tutorial videos showcasing how a user interacts with visionOS by utilizing eye and hand movements. One onboarding video shared on X called "Input Training" shows how someone wearing a set of Apple's Vision Pro glasses can use hand... Read more...
Today, Meta announced its next generation of VR headset, with the Meta Quest 3 starting at $499.99 and releasing on October 10th. While the device is interesting, the new Qualcomm Snapdragon XR2 Gen 2 under the hood powering this headset is even more interesting possibly, for those of us that work with silicon... Read more...
Niantic, the creator of the immensely popular Pokémon Go game, informed its employees that it would be laying off 230 employees and shutting down two of its other titles. Founder John Hanke said the decision came due to the studio's "expenses [growing] faster than revenue." Niantic is a company whose vision is to... Read more...
In 2016, Apple’s CEO Tim Cook aimed to take a gamble on augmented reality and that vision is finally coming to fruition it seems, with the tease of the Apple Reality Pro AR/VR headset ahead of WWDC23. Of course, with this tease, expectations are rather high, and it appears Apple is trying to cater to that with a... Read more...
After nearly three years of development, Sightful has unveiled the world's first augmented reality (AR) laptop, called Spacetop. The team who created the innovative laptop consisted of Apple, Microsoft, and Magic Leap veterans. Spacetop was developed specifically for the "work from anywhere" movement, according to... Read more...
Meta has slashed prices for its Meta Quest 2 256GB and Meta Quest Pro VR headsets. However, you may want to hold off on pulling the trigger on either. Meta CEO Mark Zuckerberg shared the news on his Instagram profile, letting everyone know that the company would be cutting the cost of its 256GB version of the Meta... Read more...
The highly anticipated Apple mixed reality headset is finally expected to be revealed in the coming months, and of course, the rumor mill is buzzing about it. New details about the headset, expected to be called the Apple Reality Pro, include eye and hand tracking, full-body FaceTime, and more. Apple's Technology... Read more...
HTC is launching a new flagship AR/VR headset next month, which promises to reestablish its presence in the consumer VR space. The company plans on releasing the upcoming product's full details next month at CES 2023. The AR/VR headset consumer space is about to become more competitive. HTC global head of product... Read more...
John Carmack, consulting CTO for Meta's virtual reality efforts, states he is leaving the company as he is "wearied of the fight." Carmack joined Oculus in 2013 as CTO, prior to its acquisition by Facebook. The news about Carmack leaving Meta came yesterday as people familiar with the situation shared an internal... Read more...
Google Maps is making it easier to find Grandma's house this Thanksgiving, and all of the stores for your out-of-town Black Friday shopping spree. If you happen to be in select cities, you can use a new AI visual search experience as well. Many love to travel during the holidays. Sometimes this means visiting... Read more...
Apple's rumored augmented reality (AR) glasses seem to need a bit more testing and development before being released. New rumors are saying the AR glasses are expected to be "postponed to 2025-2026, due to design issues", according to Haitong International Tech Research analyst Jeff Pu. It is no secret that the... Read more...
Apple's long-rumored mixed reality headset is reported to incorporate 14 cameras that will enable lifelike human avatars in a metaverse environment. The headset is currently expected to be announced by the end of 2023. A mixed reality headset from Apple has been in the works since 2015, and has seen its share of... Read more...
We've all heard that a carpenter is only as good as their tools, and that certainly applies to more than just whittling wood and building tables. In the realm of tech, and specifically extended reality (XR) experiences, Qualcomm's Snapdragon XR2 5G platform is a powerful tool for device makers and developers. Everyone... Read more...
Google's new AR glasses can translate and display information in the user's line of sight, allowing people to overcome language barriers. The new technology appears to be the next generation of Google Glass. During the Google I/O 2022 event, the tech giant revealed its vision for augmented reality. That vision... Read more...
Researchers are looking to target haptics for AR/VR at the second most sensitive and dense of mechanoreceptors, the mouth. So, if you have ever felt your VR/AR experience has been lacking a bit of taste, this will give you something to chew on. Virtual and augmented reality has been making strides in terms of... Read more...
Microsoft and Volkswagen are teaming up together to create new uses for the Hololens 2 augmented-reality headset. The duo is looking to enable the AR headset to be able to train drivers and eventually create new experiences for autonomous vehicles. The joint project was announced via a blog post on Microsoft's... Read more...
Qualcomm today announced the launch of its Snapdragon Metaverse Fund, which will dole out up to $100 million to developers and companies building unique and innovative immersive extended reality (XR) experiences. It's also teaming up with Square Enix to collaborate on Snapdragon Spaces, an XR developer... Read more...
Oppo may not be a name you are super familiar with, but that could very well change in short order. Led by chief product offer Pete Lau, the co-founder of OnePlus, Oppo came out swinging during its Inno Day 2021 event with some impressive products, including a swank smartphone, its first NPU for high-end... Read more...
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