Items tagged with Nike

Nike was the brand that Marty McFly wore on his feet in the classic science fiction flick Back to the Future II. Next to the hoverboard he rode in that film, the shoes that lace themselves are what many fans wanted. Fast forward a few decades and Nike launched a version of those self-lacing sneakers that consumers could buy with the first pair landing in 2016. The catch was that the first pair of self-lacing shoes were very expensive, but a cheaper pair came later. The most recent self-lacing Nike shoes are the Adapt BB sneakers, and they work with an Android or iOS app. The Android version of the app landed last week, and reports are flooding in from owners of the fancy sneakers that the app... Read more...
Anyone who appreciates '80s movies should have seen at least one entry in the Back to the Future franchise at this point. The first two films are the best with the third being a bit off the mark in many opinions. The coolest thing about Back to the Future II was the hoverboard for most kid's of the '80s, but at a time when your two options for tying your shoes were Velcro or strings, those self-lacing Nike shoes Marty McFly wore in the flick were a close second. Nike decided a few years ago to start building those self-tying shoes. The first pair of self-tying shoes were a limited edition, and the proceeds for the sale went to Parkinson's disease research, a condition that actor Michael... Read more...
For most folks, VR (Virtual Reality) and AR (Augmented Reality) may sound like all fun and games. However, at Dell EMC World in Las Vegas this week, Nike demonstrated with the help of Dell Technologies, why AR, VR and supportive input technologies like Haptics, will be the future of industrial design. Shoe design may not sound like rocket science but let’s just say the "cobbler has evolved," so to speak and actually it's rather cutting-edge these days.Dell EMC Executive VP and CMO Jeremy Burton took to the stage in a keynote session on the second day of the show, sporting a fresh pair of Nike kicks that may have cut against the grain of his sport coat a touch but were clearly there to underscore... Read more...
  While college basketball teams around the country are gearing up for conference tournaments, which then lead into March Madness, the folks at Nike are working on technology that would make it easier for teams to keep track of athletes’ performance metrics in real-time, record stats and make informed decisions about player substitutions. As beneficial as this tech could be for teams monitors their multi-million dollar franchise players, it could be also be an [entertainment value] boon for fans to get an even more nuanced look at their favorite players. This information is provided to us courtesy of two Nike patent filings that describe a wireless vitals tracking system that would incorporated... Read more...
Great Scott! Tying your own shoes is now a thing of the past. Nike is releasing Back to the Future II-inspired self-lacing shoes, the HyperAdapt 1.0. How do the shoes work? Sensors in the HyperAdapt 1.0 will determine when they are being worn. A "lace engine" in the base of the shoe then controls a system of nylon bands that tighten around the foot. Wearers press a "+" button by the tongue of the shoe to tighten and a "-" button to loosen in order to adjust their laces. The shoes are rechargeable and require a magnetic adapter. The shoes charge for roughly three hours in order to provide enough power for two weeks. A blue light indicates a full charge, a yellow light means that the shoes have... Read more...
The first new hardware product that Apple announced today is the second generation Apple Watch, which it calls Apple Watch Series 2. Externally, the Apple Watch Series 2 looks very similar to its predecessor, but it has a lot more going on underneath. First of all, the Apple Watch Series 2 is powered by a brand new dual-core S2 processor, which is 50 percent faster than the outgoing S1 and it features a new GPU that is twice as fast. The second generation display is rated at 1000 nits and is the brightest display in Apple’s inventory. Apple has also incorporated built-in GPS for those that like to keep detailed track of their running pace and distance traveled (without the need for a smartphone).... Read more...
Robert Zemeckis and everyone else involved in the Back to the Future series probably never envisioned that the sci-fi comedy flicks would become cult classics that are still enjoyed and frequently referenced three decades later. But here we are as Nike introduces a pair of self-tying shoes that are somewhat similar to the kicks Marty McFly wore in Back to the Future II. Nike unveiled its newest footwear at a New York event earlier this week. Called Nike HyperAdapt 1.0, the new shoes feature what Nike calls adaptive lacing born out of deep research in digital, electrical, and mechanical engineering. What's interesting about these shoes is that Nike isn't playing on the Back to the Future theme... Read more...
Apple Retail Stores are clearing shelf space again, and this time three companies are being shown the door: Nike, MIO, and Jawbone. All three companies produce fitness trackers that compete with built-in functionality found in the upcoming Apple Watch product line. The ban on the fitness trackers extends to both Apple’s online store and it brick and mortar locations though the United States according to Re/code. The Jawbone UP24 provides basic activity tracking and sleep monitoring, while the Nike Fuelband allows you to track your fitness activity and share it among friends. MIO’s Alpha wearable, on the other hand, offers heart rate monitoring in additional to standard timekeeping. This... Read more...
As we reported on last week, Nike has decided that it's had enough of producing its own wearables, resulting in a seriously short one-year lifespan for FuelBand. With the move, about 55 people were said to have been laid-off, and speculation ran rampant about what Nike would do next. Well, in a new interview with CNBC, Nike CEO Mark Parker drops some big hints. While Nike isn't going to be making its own wearables, Parker makes it clear that nothing is changing on the software side. He name-drops Apple as being a company Nike is working with, and although he doesn't fill us in on what's in the pipeline, we can begin to put some pieces of the puzzle together. If Nike is working close with Apple,... Read more...
Well, that was a relatively short run for shoe maker Nike. After barely more than a year of market activity, Nike's reportedly decided to just not do the wearable computing thing and is shutting down its FuelBand division. That means there won't be a slimmer version coming out this fall as originally planned, and many of those involved in the effort will have to look for employment elsewhere. News of the disbanding comes from CNET, which is getting its information from "a person familiar with the matter." Nike also chimed in on the report, though the information it gave was fairly standoffish and not very specific. "As a fast-paced, global business we continually align resources with business... Read more...
Remember when Nike introduced Marty McFly's MAG shoes a few years ago? Nike only made 1,500 pairs of the MAG as featured in Back to the Future Part II, which were then auctioned off on eBay where they generated nearly $6 million for the Michael J. Fox Foundation for Parkinson's Research. As cool as those replicas were, they were missing a key feature of what made the mythical version so awesome -- power laces. It seemed like Nike either wasn't capable or interested in a power laces function, but whatever the reason, it's no longer a factor. Nike Designer Tinker Hatfield was at attendance at the Jordan Brand's Flight Lab in New Orleans the other day, and someone asked him if we'd see power laces... Read more...
Samsung’s Galaxy Gear smartwatch was the company’s big foray into wearable tech, but Samsung isn’t satisfied; it may be invading the fitness market, too, impinging upon territory currently occupied by the likes of Nike’s FuelBand and FitBit. According to Korean site DDaily, Samsung is planning to roll out a wrist-mounted device called the Galaxy Band in Q4 2014. The Galaxy Band will have a number of sensors to detect movement, pressure, humidity, route guidance, and so on. The rumored Galaxy Band would compete with the likes of the FitBit Force, shown above The device should connect to your smartphone via Bluetooth, although if the Galaxy Gear rollout is any indication,... Read more...
It doesn't quite answer all of the lingering questions, but it sure sheds a lot of light on what Apple's doing behind the scenes. As the wearables market explodes, fitness gadgets have found themselves in the spotlight. Startups are coming out of the woodwork to sell health-minded bands, while Google has found a market for an expensive computer / eyeglass device dubbed Glass. The future of computing involves computing devices that are on one's person, and while Apple didn't beat everyone to it (see: Samsung's Galaxy Gear smartwatch), it won't be sitting it out entirely. The company has just hired one of Nike's lead Fuel Band designers, presumably to join yet another Nike hire from a few months... Read more...
Exercise is important, there's no disputing that. It's especially critical if, like us, you spend hours each day plopped in front of a computer screen hammering out hardware reviews, TPS reports, or whatever. Activity is key to a healthy lifestyle, but how do you know if you're doing enough? In the old days, a mirror and scale would keep track of your progress. And today? Healthy living monitor gadgets like the Nike+ FuelBand are finding an audience among the health nuts, nouveau techno-geeks, and the upwardly connected set. But what you may not realize is that, as cool as these gadgets purport to be, you may be signing up for more than you bargained for. That's certainly the case with the Nike+... Read more...
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