Items tagged with project helix
In yet another sign that Microsoft is going all-in with its renewed focus on Xbox and the brand's transformation back to its console roots, the controversial 'This is an Xbox' marketing campaign is being scrubbed from its website. It...
Read more...
It's been a wild, news-packed week so far, with lots of announcements coming out of the 2026 Game Developers Conference (GDC). Besides NVIDIA's news yesterday and Intel's new CPUs today, Microsoft's new Xbox CEO, Asha Sharma, officially...
Read more...
Microsoft’s Xbox gaming division has been in a bit of freefall as of late, with its longtime CEO Phil Spencer departing the company alongside heir apparent Sarah Bond. New CEO Asha Sharma is quickly trying to steady the ship, having unveiled the gaming brand's upcoming console last week...
Read more...
Xbox has been in tumultuous times as of late. Within a week of the retirement of Phil Spencer, and passing of the torch to former Windows AI head Asha Sharma, Microsoft announced its new Project Helix console. As we've covered previously...
Read more...
Microsoft's new CEO of Gaming and head of Xbox, Asha Sharma, shared the first concrete details about the company's next-generation game console, essentially confirming reports that it will be a hybrid system of sorts, focusing on both...
Read more...
