Amazon Fire TV 4K, Fire Tablets And Kindle E-Readers Deeply Discounted For Prime Members

If you're an Amazon Prime member that has no qualms about being sucked deeper into the Amazon ecosystem, the online retail giant is running some big discounts on its first-party hardware. In fact, these are some of the biggest discounts that we've seen on Amazon hardware since this year's Prime Day(s) event.
Fire TV
Amazon Fire TV 4K

Starting off with the Fire TV 4K, Amazon regularly sells the device for $69.99, but today is selling it for a low $39.99. For that price, you get [obviously] 4K support along with HDR. There's support for Dolby Atmos audio, and the device is powered by a quad-core processor. You'll also find an Alexa Voice Remote in the box to make it easier to search for content.

If you're looking for a tablet, Amazon is currently running specials on both the Fire HD 10 and the Fire 7. The 10.1-inch Fire HD 10 is priced at $109.99, which represents a savings of $40. If you'd prefer not to see special offers on your lock screen, the price is $124.99, which is also a $40 savings. The 64GB model usually would set you back $189.99, but is available today for $149.99.

If you're on a strict budget, the Fire 7 is ringing up with a $15 discount, bringing it to just $34.99. That price extends to all colors of the Fire 7, which includes Black, Canary Yellow, Punch Red and Marine Blue.

kindle paperwhite
Amazon Kindle Paperwhite

Turning our attention to the Kindle Paperwhite, Amazon is discounting the e-reader by $40, bringing it down to a low $79.99. If you don't want special offers, add $20 to that price tag. Finally, the standard Kindle has seen its price fall from $79.99 to $49.99

As we previously mentioned, you must be an Amazon Prime member to take advantage of these deals. However, if you're even considering these hardware devices, chances are that you're already paying the $119/year subscription cost.