by
                        Gregory Sullivan - Wed, Jul 25, 2007
                        
                    
                    
                        
                        Advertisers have decided that they want to have a presence in Second Life, even though they don't know what it is, really. Throwing money at a technology you don't understand? Check. Inflated traffic figures?  Check. A vague sense of urgency coupled with 6 and 7 figure outlays? Check. No way to measure return? Check. Hey, look, they've put...
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