Sony Chops PlayStation VR Price To $399 Amid Fierce Competition From HTC Vive And Oculus Rift

As more and more people move to adopt virtual reality (VR) for gaming, the hardware market is beginning to heat up. In July, the Oculus Rift VR headset was slashed from $599 down to $399. HTC also chopped the price of the Vive VR headset by $200, bringing the cost of entry to a permanent $599.

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Sony is used to being one of the cheaper points of entry for the VR world with the PlayStation VR headset, and now the company has announced a price cut on the device. With the price cut in place, the PS VR headset and PlayStation Camera can now be had in a new bundle for $399 in the U.S. and $499 CAD.

Sony says that the move essentially throws in the PlayStation Camera at no charge, and this will be the core PS VR bundle moving forward. A price cut is also coming to the existing PS VR Worlds Bundle that includes the PS VR headset, PS Camera, a pair of PlayStation Move motion controllers, and PlayStation VR Worlds. The price on that bundle has been cut to $449 or $579 CAD.

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Sony wrote, "This is a great time to jump into the PlayStation VR experience, with a huge lineup of over 100 games, including recent favorites like Arizona Sunshine, SUPERHOT VR, Tiny Trax, Fantastic Contraption and Dino Frontier. If you’re new to PS VR, don’t miss out on marquee titles like Farpoint, Batman: Arkham VR, Star Trek: Bridge Crew and Resident Evil 7 biohazard. The PS VR games portfolio keeps growing, so visit this page to keep up with all the new releases."

Sony says that both of these new lower cost bundles will be on retailer shelves by September 1. The company also notes that the Farpoint PS VR Aim Controller bundle is back in stock. Some cool VR enabled games are coming this year with Skyrim VR, Doom VFR, Sparc, Bravo Team and others.

Sony's update 5.0 is bringing new features to the PS VR including 5.1 and 7.1 virtual surround sound. It's worth noting that while the price of the VR headsets like the PS VR, HTC Vive, and Oculus Rift are close, the PS VR certainly has the lowest cost of entry because it only needs a PS4 to run while the PC needed to run the other VR headsets could add another $1,000 to the cost to get started.