Given the instant sell-out status at places like Amazon, Walmart, Toys R Us and Urban Outfitters, we’re having a hard time believing Fils-Aime. With that being said, at least one online retailer, ThinkGeek, is taking a wildly different approach to distributing its meager stock of NES Classic Edition consoles. Rather than forcing people to sit around refreshing their browsers at odd hours of the day and night, eventually leading to crashed servers and crushed dreams, ThinkGeek is holding a lottery.
The retailer writes:
Here's the deal: more of you want NES Classics than we have to sell. We want to do right by you, so we're going to make this as fair as we can. We were thinking some sort of Hunger-Games-style showdown
Getting your name in the pot is pretty simple. You have to sign-up for a free ThinkGeek account, add the NES Classic Edition to your Wishlist, and then sit back and wait. Your name is put into a lottery, and if your name is drawn, you’ll be notified by ThinkGeek and will have 24 hours to purchase the item. If you foolishly don’t claim your code within 24 hours, the console goes back into the pool for the next drawing.
The first drawing occurred Monday at 10AM EST, while the second occurred today at 10AM EST. The drawings will continue in this manner until ThinkGeek has exhausted its stock.
This method of selling NES Classic Edition consoles is definitely not a plus for ravenous resellers, but for Regular Joes hoping to score a console with minimal effort, it’s better than nothing.