eBay's Crash Sale Is A Direct Assault On Amazon Prime Day Festivities

eBay San Jose Headquarters
Auction site eBay is kicking off a sales event of its own later today (or right now, depending on when you read this), to counter Amazon's big Prime Day bonanza. In a nod towards self awareness, eBay is calling it a Crash Sale—you know, in case Amazon, most people's first choice when hunting for a deal today, gets overwhelmed by the traffic and crashes.

"eBay is primed to deliver exactly what shoppers want during this year’s crash (sale)," said Jay Hanson, VP and COO, Americas. "July has become a massive shopping season, and our summer sales include blockbuster deals that will not disappoint."

The auction site is banking on history repeating, and setting itself up to be the beneficiary. As part of the Crash Sale, users can save up to more than 50 percent on some items, with deals on gadgets from Apple, Garmin, LG, Samsung, and others.

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Here's a look at some of the specific items that will be on sale starting at 8:00 am PT (11:00 am ET) today...
And here are some more generic listings that eBay has given a heads-up on...
eBay will also have deals on home and kitchen products, fashion and sportswear items, and a whole bunch of other stuff. One advantage eBay has over Amazon is that anyone with an account can partake—there is no membership fee, where as Amazon Prime generally runs $119 annually.

Stay tuned, as well will call out any of the more interesting bargains once they become available.
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