Items tagged with 5g evolution
AT&T is planning to replace the "4G LTE" logo on some smartphones with a "5G E" logo when they are connected to faster portions of its network, a decision that has caused a bit of an uproar on social media, and by the wireless carrier's competitors. The company's response to all that criticism essentially boils down to 'Sorry, not sorry'. "If I now occupy beachfront real estate in our competitors' heads, that makes me smile," AT&T Communications CEO John Donovan said at CES. What AT&T calls "5G Evolution," or 5G E, is not true 5G. It's still LTE, but with some optimizations to speed...
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Earlier today we reported that T-Mobile was taking AT&T to task for its decision to seemingly deceive customers by changing 4G LTE labels on consumers' smartphones to ”5G E” with a software update. 5G E stands for 5G Evolution, which in AT&T parlance is a speed-boosted extension of existing 4G LTE wireless technology. Now, the nation's largest wireless carrier, Verizon Wireless, is also calling out AT&T. While Verizon technically launched a 5G wireless network, it is limited to just a few cities in the United States at the moment and is only available...
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In a move that is sure to cause confusion with consumers, AT&T will soon start replacing the 4G LTE logos that customers see on their smartphones with “5G E” in select markets. According to AT&T, its shift towards 4x4 MIMO, 256 QAM and other further advances to its 4G LTE technology gives it the justification for marketing 5G Evolution, or 5G E. AT&T's 5G Evolution service is already "operational" in select markets across the United States (400 markets will be covered by the end of 2019), and was widely panned when announced last year as being "fake 5G". 5G Evolution promises...
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It was right around a year ago when AT&T trumpeted plans to expand its '5G Evolution' network to 20 metro areas before flipping the calendar to 2018. That number has since ballooned, with AT&T today announcing the launch of 5G Evolution connectivity in parts of 117 new markets, bringing the total number of markets served with that technology to 141. "We’re building a 5G network that will fundamentally change the way the world lives and works," said Melissa Arnoldi, president of Technology & Operations. "5G will provide a wireless experience that is faster, more responsive and...
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AT&T is putting the word out that it is "creating a 5G network that will change the world," only it's not really a 5G network. It is more like a rebranded 4G network that AT&T is calling 5G Evolution, a fancy marketing term that is supposed to make customers think of real 5G, the next generation successor to 4G LTE that will offer significantly faster speeds than what is available today. To be fair, that's also the pitch from AT&T—the company says its 5G Evolution network "offers twice the speeds" of its 4G LTE network, at least in Austin, Texas. And that may very well be true, but...
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