Ladies and gentlemen, StarCraft won the Internet on Tuesday, and perhaps for the entire week. Or more precisely, the social media person who is responsible for StarCraft's Twitter account won the Internet, with a series of savage tweets mocking the microtransaction madness surrounding Star Wars Battlefront II and the response by publisher Electronic Arts when the proverbial poo hit the fan.
First, a little backstory. EA drew ire from gamers when it decided an obscenely high amount of "credits" to unlock premium characters, such as Luke Skywalker and Darth Vader. Initially, the price was set at 60,000 credits. As constructed, it would take the average gamer around 40 hours of gameplay to earn that many credits. The alternative is to pay the piper, on top of the price of the game itself.
Things boiled over when someone rage-posted on Reddit having spent $80, presumably on the Deluxe Edition (the Standard Edition sells for $60), and not getting access to Darth Vader. An EA representative responded to the post saying "the intent is to provide players with a sense of pride and accomplishment for unlocking different heroes." That post essentially broke Reddit's voting system, as it racked up more than 664,000 downvotes, way more than Reddit ever anticipated a post would receive, setting a not-so-desirable record to go along with EA being one of only two company's to be voted "Worst Company in America" by Consumerist readers (that's a story for another day).
And that is when the savagery began. In full snark mode, Star Craft pointed out on Twitter that its players do not have to deal with annoying microtransactions, and that it takes precisely zero hours to access the Wings of Liberty campaign. Same goes for being able to play as any co-op commander.
Number of hours it takes to earn the full StarCraft II: Wings of Liberty Campaign: 0— StarCraft (@StarCraft) November 14, 2017
The Internet went bananas, posting hysterical comments, memes, and animated GIFs, all giving props to Star Craft for doling out a burn with so much heat that EA may need to take a bath in a tub of hemorrhoid cream. But among all the responses, perhaps the most telling is this one:
Number of hours before you can play ANY Co-op Commander in StarCraft II: 0— StarCraft (@StarCraft) November 14, 2017
Getting "likes" from random Twitter users is one thing, but getting one from Dennis Brännvall, Associate Design Director at EA DICE who actually worked on the game being mocked, is the kind of ironic twist that no one could have predicted. And to answer your question Mr.Brännvall, yes indeed, it is okay to like the tweet, at least in our opinion.
I hope I'm OK to like this.— Dennis Brännvall (@DICE_FireWall) November 14, 2017