Items tagged with Peter Chou
And just like that, the man largely responsible for HTC’s meteoric rise in the smartphone market is out of the CEO seat. The company announced today that HTC’s board of directors has named co-founder Cher Wang to the top spot to replace Chou, who will now head up the HTC Future Development Lab. Cher Wang will retain her board chairperson position as she assumes the CEO role. An analyst speculated to Reuters that the appointment of a board member could suggest trouble attracting an executive from outside the company. The market has been brutal of late, taking a toll on HTC’s sales and seeing Samsung cede first place to Apple. However, HTC has successfully drummed...
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Much of Android's success can be attributed to HTC's early efforts to promote the open source platform, and in the beginning, none were more aggressive than HTC. These days it's Samsung that sits on top, while HTC struggles to turn around its business. Did HTC rest on its laurels, or is there another reason why it's no longer leading the charge? If you ask HTC chief Peter Chou, he'll tell you the problem lies squarely in brand marketing. That's what he told his fellow co-workers in an internal email, anyway. The email, which was leaked online, also points to cross department communication and execution issues. In other words, HTC's problems are self inflicted. At the top of the list is brand...
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