Items tagged with mi addidas

Adidas is relaunching its "mi adidas" app late this summer, though it comes with a twist to sneaker customization. This time around, mi adidas users will be able to apply any photographic image, including Instagram photos, to the 2014 model ZX Flux. Once you're happy with the result, Adidas will build the customized kicks and deliver them to your door. "For the sneaker lovers, it's an exciting chance to make a statement that's all your own, following in the footsteps of the sellout ZX Flux Photo Print Prism shoe released in April," Adidas explains. "For Adidast Originals, it's just the next logical step in breaking the mold of sneaker customization." It's not clear exactly how much customization... Read more...