Samsung is going for gold with its Galaxy S7 Edge Olympic Games Edition handset, a specially themed Galaxy S7 Edge in celebration of the 2016 Olympics in Rio. It's available to purchase today at Best Buy, but if you're stuck at work and want to check out what it looks like, Samsung has released an unboxing video with glimpses of the customized apps and UI.
The themed handset was designed in collaboration with the International Olympic Committee (IOC). Going beyond external aesthetics, the phone is the first to incorporate the Olympic Games design on the software side, featuring the five official colors of the Olympic Rings prominently in the home and lock screens, as well as the message, dial, and contact screens and notifications. It also sports pre-loaded wallpapers. Check it out.
"Sports are all about an individual’s relentless journey of challenging complacency, and the Olympic Games are the ultimate global celebration of the progress and achievement of athletes, countries and their fans coming together to unite the world," said Younghee Lee, Executive Vice President of Global Marketing, Mobile Communications Business at Samsung Electronics. "Samsung admires the spirit of Olympians and fans across the globe who continuously push boundaries for the better."
If you're a fan of the Olympic Games, this is the phone you've been waiting for. And if you're a participant in the Olympic Games in Rio, you'll receive a handset for free—Samsung is giving away 12,500 Galaxy S7 Edge Olympic Games Edition phones to athletes to help them "enhance their experiences in Rio and communicate with family and friends" more easily. Kudos to Samsung for the classy gesture.
Underneath the themed visuals is the same Galaxy S7 Edge handset that