Samsung Announces Wave 723 With Bada OS

Samsung recently announced its latest Bada powered smartphone, the S7230E Wave 723. This new smartphone features a 3.2-inch touchscreen, a 5 megapixel camera with LED flash and auto-focus, an FM radio, and Dolfin Browser 2.0. Connectivity features include 3G, 802.11b/g/n Wi-Fi, aGPS, and Bluetooth 3.0 + EDR. For storage, the Wave 723 has 90MB of onboard memory and a microSD card slot with support for cards as large as 16GB.

The Wave 723 is built on Samsung's open Bada platform (SDK 1.1) with auto UI scaling which will make it easier for developers to port Bada apps to the Wave 723. Samsung has pitched the Bada OS as an open system designed to spur the development of applications.

The S7230E Wave 723 measures approximately 0.46 x 2.1 x 4.3 inches. It has a metallic back cover and a leather flip cover to protect its front screen.

Samsung plans to launch the Wave 723 in September in Germany. It will then launch in Southeast Asia, the Middle East, and Africa. The phone is expected to sell for about 240 Euros (US$306), though the ultimate price will be decided by the carrier partner. Due to the reluctance of U.S. carriers to adopt another smartphone operating system, Samsung has no plans to launch this Bada device in the United States.


Via:  WSJ
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