Google Pixel 3a Rumored To Launch May 7th With $399 Starting Price

At this point, there isn't much that we don't already know about the incoming Pixel 3a and Pixel 3a XL smartphones from Google. Rather than trying to push another flagship-level device at consumers, Google is solidly aiming at the mid-range market with the incoming Pixel 3a family.

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Up until now, one of the last unknowns about the phones was their starting price. However, today that information is finally coming to light thanks to rumored information from the This is Tech Today YouTube channel. According to the channel's M. Brandon Lee, the Pixel 3a will start at $399, while the Pixel 3a XL will be just $80 more at $479.

For comparison's sake, the flagship Pixel 3 and Pixel 3 XL are priced from $799 and $899 respectively, with the latter hitting $999 for its most capacious storage option. However, with this elevated pricing, we reported yesterday that Google's Pixel 3 family hasn't exactly been burning up the sales charts, and Q1 2019 sales were actually less than the same period in the prior year.

The $399 stating price actually meshes with our prediction from yesterday, and should help Google to boost its smartphone shipments -- especially for users that appreciate the clean Android UI offered with Pixel devices and their photo quality. That price point will allegedly get you a Qualcomm Snapdragon 670 paired with 4GB of RAM and 64GB of internal storage.

However, as we also reported, Google will face some stiff pressure in the U.S. market at that price point from the Motorola Moto G7. That device features a 6.2-inch Full HD+ display, 64GB of internal storage, dual 12MP cameras on the rear and an equally minimalistic Android 9.0 UI with a price tag of $299. You also get microSD storage expansion with the Moto G7, which is something not available on the Pixel family of devices.

If the reports are accurate, Google plans to launch the Pixel 3a and Pixel 3a XL on May 7th.

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