Google CEO Pichai Says AI Machine Learning Is Coming To Its Search Engine Very Soon
![hero ai chat bot](https://images.hothardware.com/contentimages/newsitem/60833/content/hero-ai-chat-bot.jpg)
Shortly after the launch of OpenAI's chatbot, ChatGPT, Google management issued a "code red". This led to the company calling founders Larry Page and Sergey Brin, who both departed the company in 2019, back in to review Google's artificial intelligence strategy. Now, in an earnings call with investors, Pichai reinforced Google's commitment to the advancement of artificial intelligence and machine learning technologies.
Page and Brin reportedly "approved plans and pitched ideas" in regards to implementing chatbot and AI features into Google products. Employees of the tech giant are said to be testing a potential challenger to ChatGPT. The bot, named Apprentice Bard, utilizes Google's LaMDA technology, according to a CNBC report.
![google lamda conversation](https://images.hothardware.com/contentimages/newsitem/60833/content/google-lamda-conversation.jpg)
Picahi stated during the call, "Very soon, people will be able to interact with our newest, most powerful language model as a companion to Search, in experimental and innovative ways." He followed up the comment by stating Google will also be providing new tools and APIs for developers, creators, and partners, empowering them to further innovate and build their own applications.
Pichai closed out his part of the earnings call, remarking, "We are going to be bold, responsible and focused as we move into it. A healthy disregard for the impossible has been core to our company culture from the very beginning."