Amazon MP3 Joins iTunes with Variable Pricing

It's not exactly the type of price match people think of when they hear the words "price match," and it sure wasn't something we had expected so soon, but it's here. Amazon MP3 has price-matched iTunes, so to speak.  On the same day that Apple rolled out variable, tiered pricing on iTunes, Amazon MP3 did the same.

Take a look at the Best Sellers list, for example. You'll see MP3s priced at $0.79, $0.89, $0.99, $1.29. You can see some of the page above .

While you may have hoped Amazon MP3 would have maintained its pricing structure at $0.99 for everything, Amazon was probably pressured by the labels, who have more bargaining power now that iTunes has caved.