Items tagged with Mattrick
When Microsoft reversed its Xbox One policies a few weeks back, there was momentary hope that the company has listened to its customers and understood the features they were asking for. Granted, this was brief -- the company promptly dashed such ideas by throwing out all the Xbox One's good ideas alongside the 24 hour Internet connection and publisher-controlled used-game policies. Still with Mattrick gone, there was some hope that maybe the company would reintroduce plans like Family Sharing and put the console back on track. Apparently not. Microsoft's big new feature with Kinect? Advertising. That, in and of itself, isn't really very surprising. Xbox 360 had ads from the beginning. Then they...
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There are certain headlines you don't expect to see on a regular basis. "BMW Executives Prefer Driving Kia." "Ryan Gosling Weds Dowdy, Middle-Aged Housewife." "Game Industry Leaders Agree: Industry Peaked With Colecovision." Or, in this case: "Microsoft Entertainment Head Don Mattrick Leaves For Zynga." This is clearly fallout from the disastrous debut of the Xbone at Microsoft's unveil in May, the used game lockout, throwing military gamers under a bus at E3, and the $100 price premium compared to the PS4. Toss in the terrible way Microsoft communicated on virtually all these points and it's hard to find much good to say about the man's performance. Even the pivot of several weeks ago,...
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