Sony Left Holding The Format War Winner Bag

Toshiba backed the HD DVD format against Sony's rival Blu-ray high-definition disc method, and Toshiba lost. One wonders whether Sony might ask themselves from time to time if it might have been better to have lost. More or less, no one wants a Blu-ray player.

Sales of Blu-ray players, excluding PlayStation 3 game consoles, dropped 40 percent from January to February in the U.S., according to NPD. Sales grew only 2 percent from February to March. The firm didn't release numbers of players sold.

"When we surveyed consumers late last year, an overwhelming number of them said they weren't investing in a new next-generation player because their old DVD player worked well and next-generation players were too expensive," said Ross Rubin, director of industry analysis at NPD. "It's clear from retail sales that those consumer sentiments are still holding true."

According to ABI research, Playstation 3 consoles account for over 85 percent of the installed base of Blu-ray players. To use a sports metaphor: since this competition is for money, did you really win the game  if the stands are empty?
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