PlayStation Vita Sales Surge As Price Cut Drives Volume
Sony slashed the cost of the Vita in Japan in February, and sales shot up about six-fold the next week, according to Eurogamer. The following week Vita sales were equally strong, thanks in part to the launch of a game called Soul Sacrifice (which itself sold 100,000 copies) and the device actually bested 3DS sales.
![PS Vita](https://hothardware.com/newsimages/Item24920/PS_Vita.jpg)
Momentum like this is even harder to sustain than it is to create, and even though two weeks of relatively huge sales numbers is a victory for Sony, the company knows that it’s going to have to pull out some more stops to maintain anything close to that pace; this past week a hot new game brought new buyers out, and the week before it was a price cut.
To that end, Sony announced price cuts in the U.S. a few days ago, which may help keep those sales numbers up. Although pricing and availability seems sporadic at best, a PS Vita WiFi+3G can now be had for $199.97 at certain stores, which is a massive markdown from its original $299.99 price tag. Of course, that could also signal that Sony is discontinuing that particular model, but regardless, it may give Vita sales a shot in the arm for a third consecutive week.