Well, that was a bust! AT&T just launched the LG Watch Urbane 2nd Edition LTE smartwatch on its network last week, and Google proudly announced a new update for Android Wear in preparation for the always-connected wearable. However, AT&T and LG have abruptly ceased sales and Verizon Wireless, which was scheduled to offer the device starting today, has canceled the device.
So what the heck happened in less than a week for LG to completely withdraw the smartwatch from the market? Well, we’ll let LG explain in its own words:
Late in the quality assurance process for the LG Watch Urbane 2nd Edition LTE, our engineers were made aware of a hardware issue which affects the day-to-day functionality of the device. After further investigation, the decision was made to cancel the rollout of the Urbane 2nd Edition LTE due to the complicated nature of the issue.
The company goes on to state that it doesn’t know if it plans to relaunch the device at a later date (that doesn’t sound like a good sign to us). LG currently isn’t specifying what exactly went wrong, and we don’t know if we’ll ever get the full story.
As for customers that have already purchased the device, AT&T is offering customers refunds or the option of exchanging the device for another connected smartwatch.
The Watch Urbane 2nd Edition LTE was priced at $199.99 with a new, two-year contract on AT&T and $299.99 off-contract.