Lenovo Not Threatened by Microsoft Surface Tablet

It’s likely that there are more than a few OEMs that are concerned about Microsoft’s sudden entry into the mobile hardware market with the Surface tablet and rumored Microsoft smartphone, but don’t count Lenovo among them.

“Our products are very distinguishable, so I don’t see that there’s any conflict there at all. Customers will gravitate to whichever devices they think make the most sense for them,” Peter Hortensius, Lenovo’s product president, recently told VentureBeat.

Hortensius is confident that Lenovo’s convertible ultrabooks, which feature a screen that can completely fold over onto itself so it can be used as a standard notebook, as a tablet, in a tented setup, and so on. Lenovo is betting that this clever level of flexibility in an ultabook is a winning formula.

Lenovo Yoga
Lenovo Yoga, coming soon

Hortensius also said, “From my perspective, if we keep making good products that solve real problems, the marketshare part will take care of itself,” which is probably the most refreshing thing we’ve heard come out of a tech executive’s mouth in a long time. Even if that’s just bravado, we appreciate the competitive my-mousetrap-is-better-than-yours spirit.

It remains to be seen how consumers will be swayed either way, but the proof will be in the pudding when the Surface debuts later this month at the same time as Lenovo’s latest offerings. Regardless, Lenovo isn’t sweating it.