Developer Rovio Revs Into Publisher Mode for Third-Party Games
"Rovio Entertainment has positioned itself as one of the powerhouses of mobile entertainment, so moving into publishing is a logical step for us at this point," said Rovio’s EVP of Games Jami Laes. "We want to help our fans find quality entertainment among the more than 100,000 games available in app stores. That’s where Rovio Stars comes in."
One thing Rovio Stars aims to do is help developers apply a "last coat of polish" to promising titles that are built on a solid foundation with memorable characters and entertaining gameplay. The first game Rovio Stars plans to publish is Icebreaker: A Viking Voyage by Nitrome Ltd., followed by Tiny Thief by 5 Ants. Here's a look at the former:
There's a definite Angry Birds / Rovio vibe going on in the Viking title, but in the long run, it will interesting to see if Rovio Stars backs titles that are a bit removed from its own beaten path.