Since the release of Blu Ray and HD DVD, a media war has been fought between the two formats to see which will secure the throne of the standard in high definition playback. Well if sales are any marker in the war for dominance, Blu Ray is running laps around HD DVD, three to be exact. Since January 1 to January 14 of 2007, Blu Ray sales have been triple the sales of HD DVD. The recent boom in Blu Ray sales may be a direct result of the release of the Playstation 3. Blu Ray still has some catching up to do since HD DVD still leads in total sales, but 2007 seems like it may be a good year for Blu Ray.