Apple Gobbles Up 104 Percent Of All Smartphone Profits During Q3

Q3 2016 was a weird quarter for smartphones. Although Samsung dominated the smartphone market in Q2, the company's dangerous and disastrous Galaxy Note 7 led to an overall 30 percent drop in profits. The Q3 results are in and Apple dominated the mobile market by capturing 104 percent of the profits in the sector. These results are largely thanks to Samsung’s failure and LG and HTC’s underperformance.

Apple actually earned 90% of the mobile profits, however, other vendors lost money. This loss increased Apple’s share to 103.6%. Samsung boasted a mere 0.9% share.

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While Apple may have dominated the market, its sales performance was disappointing to investors. Apple sold 45.5 million iPhones, which is down from 48 million iPhones a year ago. iPad sales decreased from 9.9 to 9.3 million, while Mac sales fell to 4.9 million from 5.7 million. Annual sales fell 7.7 percent from $233.7 billion in 2015 to $215.6 billion in 2016. This is the first time in 15 years that Apple has posted a decline in annual sales.

Will Apple continue to dominate in the fourth quarter and holiday season? Rumor has it that the Huawei Mate 9 might be released in the coming month. This phone is similar to the ill-fated Samsung Galaxy Note 7, but currently comes with no risk of injury. 


Google’s Pixel and Pixel XL could also be forces to be reckoned with. Some sources claim that the phones were being used by twice as many users as the Nexus 6P did during its initial week of availability. The Pixel and Pixel XL could be Google’s open door to completely dominate most aspects of the mobile market.