AMD Unveils New Xilleon Panel Processors

AMD Displays Technology Leadership with New AMD Xilleon(tm) Panel Processors for Outstanding LCD TV Image Quality

- AMD and Samsung Collaborate to Bring The Ultimate Visual Experience to Life in New Large-Panel LCD TVs -

SUNNYVALE, Calif. - Jan. 7, 2008 - AMD (NYSE: AMD) today unveiled a new family of AMD Xilleon(tm) panel processors designed to provide unrivaled visual quality in liquid crystal display (LCD) digital TVs. AMD's new panel processors deliver advanced motion compensation and frame rate conversion technology for excellent image processing, resulting in a rich, immersive entertainment experience.

"The visual experience now defines the user experience. We are committed to helping manufacturers deliver crystal clear '20/20 television' to a growing mainstream market of digital TV consumers worldwide, enabling The Ultimate Visual Experience," said Dave Di Orio, corporate vice president and general manager, AMD's DTV division. "AMD is driving innovation and design efficiencies with outstanding technology in highly integrated, flexible AMD Xilleon processor solutions, which now span from TV motherboards to display panels."

As consumers demand ever larger TVs with greater visual clarity, such as that offered by full high-definition (1080p) technology, the appearance of picture defects such as blurred motion, or jerky movements referred to as "film judder", can detract from the viewing experience and leave consumers dissatisfied with their TV purchase. This trend toward larger TVs, coupled with the global transition to digital TV broadcasts starting with the U.S. in early 2009, has significantly increased the importance of DTV visual quality...

Marco Chiappetta

Marco Chiappetta

Marco's interest in computing and technology dates all the way back to his early childhood. Even before being exposed to the Commodore P.E.T. and later the Commodore 64 in the early ‘80s, he was interested in electricity and electronics, and he still has the modded AFX cars and shop-worn soldering irons to prove it. Once he got his hands on his own Commodore 64, however, computing became Marco's passion. Throughout his academic and professional lives, Marco has worked with virtually every major platform from the TRS-80 and Amiga, to today's high end, multi-core servers. Over the years, he has worked in many fields related to technology and computing, including system design, assembly and sales, professional quality assurance testing, and technical writing. In addition to being the Managing Editor here at HotHardware for close to 15 years, Marco is also a freelance writer whose work has been published in a number of PC and technology related print publications and he is a regular fixture on HotHardware’s own Two and a Half Geeks webcast. - Contact: marco(at)hothardware(dot)com