Items tagged with targeted ads

Facebook has faced scrutiny for its lapses in privacy protections, such as the Cambridge Analytica scandal that prompted the US Congress to question Mark Zuckerberg about all aspects of the social network, along with Facebook's history of screwing up and later apologizing. So, some users may find it concerning that Facebook's new Portal and Portal+ smart camera devices can in fact be used to facilitate targeted ads. Portal and Portal+ represent Facebook's attempt to cash in on the smart device craze that was largely started by Amazon and its Echo line. Rather than go out completely on its own, Facebook infused Amazon's Alexa assistant into its Portal gadgets. They are essentially Facebook's versions... Read more...
Have you ever noticed that if you mention a product in email, it has a way of translating over to ads? In some cases, it might be a coincidence. But if you use Gmail, there is a much higher chance that Google scanned the contents of your email, picked up on a keyword, and delivered a targeted ad based on what you wrote. Oh, you didn't know? Google does in fact sift through the contents of your Gmail, though starting soon, it will stop doing that. Google is looking to bring its consumer-based Gmail service in line with its G Suite for businesses, the latter of which includes a version of Gmail that does not get scanned in order to personalize ads.Image Source: Flickr (C.E. Kent) "G Suite’s Gmail... Read more...