Items tagged with online-marketing
Just because you can do something doesn’t mean you should...because someone might sue you over it. Lots of folks are excited about software or browser extensions that will block ads on websites, such as the add-on Adblock Plus, but it’s possible that ad blocking could incite a legal battle. The issue here is fairly straightforward: many websites, including the biggest in the world such as Google, Facebook, Yahoo!, and so on, rely on advertising to generate revenue. Advertisers pay money to show up as boxed ads on web pages, appear at the top of search results, and more, and if they’re getting blocked on the end user side, they’re not going to be happy about that. But do...
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