Items tagged with linking

It's a new year, but much of the same for Yahoo. After a spending spree in 2013, Yahoo is continuing in the new year with yet another buy-and-shut down episode. The company has just purchased Sparq, noted as a marketing technology startup. Following the acquisition, it promptly shut Sparq down. Reportedly, Yahoo spent just under $2 million on the new firm, which was first founded in 2010 and best known for creating "deep link" tech for mobile apps. In other words, Sparq figured out an elegant way to link to a very specific spot on a mobile app from a different site; in other words, an email blast could link to an app's purchase page instead of the overall landing page. The Sparq team will seemingly... Read more...
In early 2010, a brand-new company named Righthaven began cutting deals with newspapers by promising to safeguard their content online. Said protection consists of suing anyone and everything for so-called copyright infringement, even in situations where no sane judge would rule infringement had taken place. Now the tables have turned; Righthaven is facing a class-action lawsuit brought by the 57 Colorado-based companies it's sued for infringement. (As of this writing, Righthaven has sued a total of 275 bloggers, news sites, and reporters). The list of abuses Righthaven has perpetrated would make the RIAA proud. The firm has sued non-profit organizations, bloggers—some with tiny audiences—and... Read more...
You'll recall our earlier post about the AP's DMCA takedown notices against the Drudge Retort, over excerpts that most would consider "fair use," but that AP felt were infringing on copyright.  AP has back off - some - but now wants to create its own guidelines for blog posting of excerpts.On Saturday, The A.P. retreated. Jim Kennedy, vice president and strategy director of The A.P., said in an interview that the news organization had decided that its letter to the Drudge Retort was “heavy-handed” and that The A.P. was going to rethink its policies toward bloggers.But Rogers Cadenhead, the owner of the Drudge Retort and several other Web sites, said the issue goes far beyond one site. “There... Read more...