Here's how it works: Say you go to Bing to look for a day spa or nightclub. The ones your Facebook friends like will show up with their names and photos next to the results. Wouldn't it help to see that a dozen of your friends are fans of a place instead of wasting your time searching for a good spot, only to be disappointed in the end?
Thanks to social search on Bing, you don't have to be.
* This HotHardware news post was sponsored by Bing Rewards.