Items tagged with ultraviolet

Digital Entertainment Content Ecosystem (DECE). Ever heard of it? Probably not, but you may very well have heard of UltraViolet. DECE is the organization behind UltraViolet, which the entity describes as "a unique way to collect and enjoy movies and TV shows in the cloud." It's really nothing more than a fancy, cloud-friendly DRM for watching streaming movies, and outside of Apple, it has gobs of support from movie studios and most consumer companies. Now, you can add another name to that list: Seagate. DECE members include major Hollywood studios such as Sony Pictures Entertainment, Warner Brothers,... Read more...
Earlier this month we covered Walmart's burgeoning partnership with the Ultraviolet DRM system backed by major Hollywood studios and their plans to "assist" customers in registering DVDs with the Ultraviolet system. Walmart has since announced additional details to the program and it's a clever attempt to drive more users to Vudu, Walmart's subsidiary movie streaming service. Here's how the service works. "Starting April 16th, 2012 in more than 3,500 stores, Walmart customers will be able to bring their DVD and Blu-ray collections to Walmart and receive digital access to their favorite titles from... Read more...
UltraViolet. Heard of it? Not surprising. It's the movie industry's big-money shot at curtailing piracy, and while loads of companies are onboard, few people have heard of it -- let alone understand it. One major factor is that Apple, a leader selling of media online, isn't onboard with the program, and these days, it's tough to win in media distribution if Apple isn't on your side. All of that aside, UltraViolet is hoping to get a major push by teaming up with a major retailer: Walmart. According to the Wall Street Journal, Walmart is talking with UltraViolet in order to bring a service to stores... Read more...