Items tagged with boston globe
Last year, multiple news companies began hopping on the digital subscription bandwagon courtesy of the iPad. The hope was that Apple's 9.7" behemoth would drive a new wave of people to sign up for tablet versions of their favorite news media (paper subscribers were often, but not always, given access to the digital edition for free). After years of losses, traditional print media were desperate to find a replacement engine for plummeting advertising revenue. It hasn't worked. The Pew Research Center has released data showing that while digital advertising with newspapers increased by $207 million... Read more...