Verizon Sells More iPhone 4 Units In Two Hours Than Any Other Phone On Launch Day
Yesterday, VZW enabled only existing Verizon customers to pre-order the iPhone 4. That means that only current VZW customers (not those that would be switching from AT&T to Verizon) had an opportunity to place a pre-order. Even still, Verizon managed to sell more iPhone 4 units from 3am to 5am than it had sold in any other full day with any other launch phone. That's just crazy.
It's crazy on a number of levels. For one, even existing VZW customers managed to sell out of the pre-order inventory in 2 hours, and crash the servers in the process. Also, this was at 3am - 5am. Who stays up that late to pre-order a phone? Clearly a lot of people stay up that late to pre-order a phone. Furthermore, this is ONLY existing customers. These are people who are already enjoying Verizon's coverage, and simply want a new device. Can you imagine what kind of impact would've been made had non-existing customers been able to order?
We can only imagine the rush that will happen next week as the general on-sale date approaches. If this many Verizon customers want the iPhone 4, just imagine how many Sprint, AT&T and T-Mobile customers want Verizon's iPhone 4.
Verizon Wireless has Record Sales on First Day of iPhone 4
Available to General Public on Feb. 10
BASKING RIDGE, N.J., Feb. 4, 2011 /PRNewswire/ -- At 8:10 p.m. EST yesterday, Verizon Wireless ceased online orders of iPhone 4 to existing customers and ended the most successful first day sales in the history of the company.
"This was an exciting day," said Dan Mead, president and chief executive officer for Verizon Wireless. "In just our first two hours, we had already sold more phones than any first day launch in our history. And, when you consider these initial orders were placed between the hours of 3 a.m. and 5 a.m., it is an incredible success story. It is gratifying to know that our customers responded so enthusiastically to this exclusive offer – designed to reward them for their loyalty.
"I am proud of our employees who worked tirelessly to strengthen and scale our systems, enabling unprecedented customer orders through our website. Overall, it was a very good day," he added.
?Mead also said customers will have another opportunity at being among the nation's first to own an iPhone 4 on the Verizon Wireless network.?
"Yesterday's launch set the pace for next week when we open up sales to everyone across America."
The general market launch of the iPhone 4 on the Verizon Wireless network will occur on Feb. 10. The company will open its more than 2,000 Verizon Wireless Communications Stores at 7 a.m. It will also be available at all Apple store locations, Best Buy, select Wal-Mart stores, and online at www.verizonwireless.com and www.apple.com.