It's a big, big world out there. No one is deny that. There's a lot of
potential consumers, and a lot of potential sales to be made. But even
when someone says "everyone has this" or "that," they usually don't
really mean it. In fact, they usually aren't even close. But in the case
of mobile phones worldwide, we're nearly to that point, even though
mobile telephony only launched into the public realm within the last few
Sweden's own Ericsson, a telecom provider and partner in Sony-Ericsson,
recently engaged in a study to find out exactly how many consumers in
the world had access to mobile phones
. The number may shock you.
According to their studies, over 5 billion mobile phones are now in use.
We will point out that this fact is different than saying "5 billion
people use mobile phones," as many mobile users in developed countries
actually have two or three lines assigned to them: one for work and one
or two for personal use.
But even still, 5 billion mobile lines worldwide is a gigantic number.
There are barely more humans on the planet Earth than that! It's getting
to the point where nearly every adult in the world could have a mobile
phone, particularly when you think about just how cheaply the new
low-end phones can be made and just how cheap prepaid minutes are. The
calling and texting remains relatively inexpensive; mobile data is not,
but hardly any developing nations are demanding lots of mobile data.
According to the study, "soaring demand in emerging markets India and
China" are largely to thank for the increase in users, and judging by
just how many people live in those countries, we can't say we're
Just to compare: only 720 million people had mobile subscriptions in the
year 2000. Today, more than that exist in China alone. Just ten years
later. The study also found that the amount of mobile subscriptions
rises around 2 million per day, and they're predicting that 80% of all
people accessing the Internet will do so via mobile phone "soon."
Imagine revisiting this article in 2020 -- who knows what it'll be then!