The biggest problem facing prepaid mobile carriers isn't the pricing. In
many cases, their pricing is far better than the major postpaid
carriers. But aside from a lack of marketing at times, the phone
selection is the biggest obstacle. AT&T, T-Mobile, Sprint and Verizon
manage to land the best phones, and when consumers want the best
devices, they simply don't have anything to offer at prepaid stores.
But that's beginning to change.
has been offering an attractive $50/month unlimited plan
that includes talk, text and Web, and now the company is offering a
touchscreen phone with slide-out QWERTY keyboard for the first time. The
Samsung Seek is probably Boost's best phone yet, and it may actually
sway consumers who are considering some other touchpanel phone on a
postpaid carrier. The phone has a 2.6" QVGA display (touch-enabled), a
1.3MP camera, IM support, email support, stereo Bluetooth support,
microSD card slot, GPS and downloadable games.
It's going to launch on August 25 for $149.99 with no contract, making
it one of the cheaper touch phones on the market, bar none. If Boost
Mobile can keep hits like this coming, it'll be harder and harder to
sign those pricey 2-year deals with the major carriers, and we could all
use that kind of competition.