Samsung Evidence Shows Steve Jobs was "Receptive" to Designing a Smaller iPad

Samsung Evidence Shows Steve Jobs was "Receptive" to Designing a Smaller iPad

When he was alive, Steve Jobs was very outspoken about his disdain for smaller sized tablets. He referred to 7-inch tablets as "tweeners" noting that they're "too big to compete with a smartphone and too small to compete with an iPad." Sure, you could bump up the resolution in a 7-inch device, but that too would be "meaningless, unless your tablet also includes sandpaper, so that the user can sand down their fingers to around one quarter of the present size." Jobs, at least outwardly, viewed 10-inch screens as "the minimum size to create great tablet apps." Yet despite all his rhetoric, there may have been more truth to the 7-inch iPad rumors than some people realize.

One of the side effects of Apple's aggressive pursuit to pulverize Samsung in court over patent infringement claims is that all kinds of evidence gets put into public view. One such piece of evidence is a January 2011 email Samsung submitted that shows Apple vice president Eddie Cue pitching a 7-inch tablet to Tim Cook, who at the time was the chief operating officer.

Apple iPad

"There will be a 7-inch market and we should do one. I expressed this to Steve several times since Thanksgiving and he seemed very receptive the last time," Cue wrote in the email. "I found email, books, Facebook, and video very compelling on a 7-inch. Web browsing is definitely the weakest point, but still usable."

Cue also forwarded an article titled "Why I Just Dumped the iPad (Hint: Size Matters)" and said that after using a Samsung Galaxy, he agreed with many of the points the author made.

Given what was going on behind the scenes, it's a little weird that Steve Jobs ended up blasting 7-inch tablets towards the end of 2011. Perhaps it wasn't the form factor he was truly attacking, but Samsung, which was looking to be a major player in the 7-inch space. The animosity between Apple and Samsung may have driven Jobs to try and discredit 7-inch slates, but that strategy no longer works now that Amazon and Google have proven there's definitely a market for tablets smaller than the iPad. Does that mean an iPad Mini is in the cards? To quote Kevin Garnett, "Anything is possible."
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Competition is healthy between brands on the market but when it gets into the court, that's when it starts getting ridiculous and bad for the consumers. I hate hearing about all of the lawsuits flying all over the place.

http://youtu.be/9TVz7MiFhAk

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this is a war that never end, See what happens

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7" tablets work fine. My wife's school just bought Amazon Tabs for kids and teachers to use. But I already have an iPad and will not be replacing it anytime soon.

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Truly, it will all come down to a persons needs. Most phones can do just about everything needed in that size. I think a larger one would be more useful for presentations and such and maybe one you can use as TV/Computer/Phone Combo, one in all! But keep in mind, the more that hit the market, usually the cheaper the prices

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Yeah realneil that is what I see is class room as a huge usage platform for these even corporate training etc. I told my wife a couple weeks back I think our daughter who starts Kindergarten in a couple of days at a Primary school K-2 will probably be using some kind of tablet by the time she gets to 3rd or at the most 5th grade and thereon throughout her education career.she adapted to the kindle fire automatically and uses it like a pro from the start to begin with. The thing is I would think is the cost savings in the end for school boards. Yes it will cost some money to implement but in the end will be a massive cost saver I would think.

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Rapid what you say about your daughter using a tablet in school by the third grade is absolutely right. I can only peculate as to why Steve Jobs condemned samsung for their 7 in tablet plans. Steve Jobs has alot of clout in the media community if he nay says something it can be bad news for the company developing it. Maybe it was because of the on going litigation with samsung and so Jobs would have been eager to shoot down any of their plans in the works,(Sounds just like him) or perhaps he was shouting down the market in attempt to hide his tracks and conversations to start his own 7 in tablet line.

Back to the education thing, apple has always invested heavily in putting its technology in schools, raise a generation of mac heads or something. They can't compete with the low price of the 7 in tablet in schools. I believe that, more than anything, influenced them to move into the mid-range tablet market.

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