Now You Can Buy Movie Tickets Through Your Xbox 360

Before long, you won't actually need to interact with human beings for anything. You can order groceries online, you can pay your phone bill on your phone, and now you can even order movie tickets through your Xbox 360. That's right, through your Xbox 360. It's a little strange to think about, and it may shock you at first, but it's not that far-fetched when you consider all of the other things you can also do now with game consoles.

As the first gaming console to offer Netflix streaming, Microsoft's Xbox 360 is now the first to offer movie ticket purchasing via MovieTickets.com. Xbox LIVE members in the U.S. are now able to make mobile movie ticket purchases through a text-in or a Microsoft Tag viewed in movie studio advertisements. All you need to do it click on a feature film's advertisement on Xbox LIVE, and then a user can can download and interact with relevant movie content. In addition, they can now activate a Microsoft Tag via their mobile phone which will direct the consumer to a co-branded website to purchase tickets through all domestic MovieTickets.com theater partners, which includes several of the largest exhibitors in the U.S.

So, to recap: your Xbox 360 can now tell you about movies, help you buy theater tickets and then allow you to watch it against once it's available via Netflix or on the Xbox LIVE video store. Not too bad Microsoft, not too bad.


MovieTickets.com to Provide Online Movie Ticketing Through Xbox 360
 
New service allows purchase of movie tickets through movie studio's ads on Xbox LIVE

LOS ANGELES, July 20 /PRNewswire/ -- MovieTickets.com, the worldwide leader in advance movie ticketing, today announced that the company has been selected as the first to provide an online movie ticketing solution through the Microsoft Xbox 360 video game and entertainment system by integrating new technology into movie studio experiences on Xbox LIVE. The agreement marks another major entertainment brand joining MovieTickets.com and further increasing the company's consumer brand awareness.

Xbox LIVE members in the U.S. are now able to make mobile movie ticket purchases through a text-in or a Microsoft Tag viewed in movie studio advertisements. By clicking on a feature film's advertisement on Xbox LIVE, a user can download and interact with relevant movie content. In addition, they can now activate a Microsoft Tag via their mobile phone which will direct the consumer to a co-branded website to purchase tickets through all domestic MovieTickets.com theater partners, which includes several of the largest exhibitors in the U.S.

"Working with Microsoft and the Xbox brand exposes MovieTickets.com to an entertainment-driven audience, providing the perfect opportunity to engage like-minded users with our online movie ticketing solutions," said Joel Cohen, CEO, MovieTickets.com. "We're excited to be the first company allowing users the opportunity to interact with a movie advertising experience on Xbox LIVE and easily convert it into an online ticket purchase via their mobile device."

"The agreement with MovieTickets.com provides Microsoft and movie studios another unique way to drive awareness and ticket sales through Xbox LIVE," said Mark Kroese, general manager for the Advertising Business Group at Microsoft. "Not only that, it provides for a great consumer experience."

For a complete list of the MovieTickets.com Exhibitors, please visit: www.movietickets.com/200strong. 
Via:  PR Newswire

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