Less than a decade ago Apple was in serious trouble, and even after Steve Jobs retuning to the helm, the company still wasn't out of the woods until the iPod phenomenon hit. They were losing ground to windows on all fronts, and one of the most important might have turned out to be schools. While this is all old news to most of us, not everyone has taken a close look at the ramifications of the success of the iPod.
“...students who are used to Apple products grow up, get jobs, and make money. They will then buy more Macs, and will also make Apple products more "mainstream" and become more common in the workforce.”
It may still take a while before the adoption of Macs hits critical mass, but Apple actually topped Dell in the higher-education notebook shipments in 2007, which is no small achievement.