The durable HTC One is making its anticipated debut to retail this month and will come in two storage configurations, including 32GB and 64GB. However, AT&T posted a promotional video to YouTube that suggests the 64GB SKU is an exclusive, meaning every other carrier will only be able to offer the 32GB model, at least at the outset.
Here's a look at the video (jump to the 27 second mark to see AT&T's claim):
April Fool's Prank? Not likely. AT&T's exclusive claim on the 64GB model is not a point of emphasis in the video and is mentioned only in passing. It's also worth mentioning that it's an official AT&T account that posted the video to YouTube.
We're not trying to make a mountain out of a mole hill, though some non-AT&T subscribers might find this a deal killer. Without any expandable storage options like a microSD card slot, there's no way to add more capacity, so you'll have to make do with 32GB for the life of the phone. Most people probably won't have a problem with that, but it's a curious decision nonetheless, especially since Samsung's competing Galaxy S4 is available in 64GB form.