Has it already been a year? Aircell, the company responsible for the
now-heralded Gogo Inflight Internet service that's in far too few
planes (though that's changing for the better on a month-by-month basis
it seems), is this week celebrating the service's first birthday. Aw,
ain't that just so sweet?
As the service turns one, it's completely clear that consumers who fly
have a hunger for Wi-Fi in the skies. The biggest knock on air travel
for business is the lack of productivity while in the air. Heck, even on a
cross-country road trip you can work via a WWAN modem if you stick to
the interstates, but on most airplanes, you lose that ability to stay
connected as soon as your captain readies for takeoff.
Since launching twelve months ago, Aircell has equipped over 500
aircraft with Gogo and offered up Inflight Internet to over 22 million
passengers. Of course, we doubt that many took advantage, but that's
still not a number to scoff at. Within a year, Aircell managed to equip
the entire fleet of AirTran and Virgin America with Wi-Fi, while
"hundreds" of birds on American Airlines and Delta have it loaded on as
well. Unfortunately, you aren't apt to find a plane with Gogo if you
aren't on that famed NYC-to-SF/LAX route, as 66% of all flights between
JFK and LAX/SFO are now Gogo-equipped. Moving forward, you'll find Gogo
in a growing number of United, US Airways, Air Canada and Northwest
flights, though launch plans vary by company.
As we've discussed in the past, it's apparent that travelers feel that
having Wi-Fi onboard is super important. But just how important is it
to you? Have you used Gogo? Would you pay to use it should you end up
on a Gogo-equipped plane? We have to admit, we'd be all over it, and we
can't wait until finding a plane with Wi-Fi is the rule, not the
exception.