For years upon years, the easiest way to hush a Mac
loyalist was to
point to market share. For nearly as long as the two operating systems
(the two being Apple
's OS and Microsoft
's OS) have been competition
against each other, Microsoft has always had an incredible lead in terms
of installed user base. Of course, the "default" for most people and
businesses is the newest edition of Windows, so it's not too surprising
that Apple has struggled to grab even 5% of the global OS market share
for the past few decades.
Even with Apple soaring in terms of popularity (and in terms of share
price), the amount of Mac computer users hasn't risen tremendously
compared to the amount of Windows users. Even while Apple was soaring
and Microsoft was battle the negative press around Windows Vista, Apple
only managed to gain very minimally in terms of worldwide use. In fact,
it took Apple nearly three years to gain around 3 percentage points on
Microsoft. Even still, Microsoft has held well over 90% of the global
share for so long that it's hard for worldwide analysts to take the Mac
But even after a successful Windows
7 launch, it looks like Microsoft
may need to start paying closer attention to the guy in a distant second
place. Research companies Gartner and IDC have both released update
market share numbers, and as of now, the Mac market share is edging up
against 10%. Based on the new numbers, Apple ranks fourth amongst U.S.
computer shipments with a 9.8% market share (mind you, this is U.S.
only), and the company is slowly climbing the ranks in worldwide
shipments too. At the end of the day, Apple still has a long way to go
before it even begins to threaten Microsoft, but it's clear that Apple
isn't going away. Just to see it continually rise instead of continually
fall speaks volumes, but in reality, we wouldn't have it any other way.
We need a company really pushing Microsoft to innovate, and the
competition only leads to good things for end-users.