What difference does it make if Angry Birds on Android is free? Apparently, not much, since Rovio is nearing $1 million a month, just from AdMob advertising in the app.
It's been something that's been noted for a while: most of the Android apps are free, as opposed to iOS apps. With results like these, does it really matter?
Rovio continues to release new levels, and that keeps users coming back for more. So, instead of a single purchase, Rovio gets repeat revenue from AdMob. In fact, Google's decided to use Rovio as a Admob success story. Check it out below.