KFC India Debuts Takeout Box That Doubles As A Greasy, Craptastic Smartphone Charger

Nothing says “finger-licking good” like a bargain basement smartphone charger. Wait, what? Apparently the marketing geniuses over at KFC India have come up with what might be one the oddest promos that we’ve seen in quite some time.

KFC India has debuted a limited edition version of its 5-in-1 combo, which comes in what’s called a Watt a Box. Besides the greasy chicken and sides that you’d usually find inside your meal box, there’s also a 6100 mAh power bank that can be used to recharged your Android smartphone or iPhone (both microUSB and Lightning cables are included).

kfc watt a box

Despite the generous capacity of the battery, it’s anything but fast when it comes to recharging your phone and it was practically useless after just one charge. The folks over at BGR India were less than impressed with its performance, noting that it took a half hour to add 17 percentage point of juice to an Apple iPhone 5s. This half-hour performance ended up depleting the power bank completely. The power bank was than charged again to 100 percent, only to cough up another lung while charging a Redmi Note 3 to just a 7 percent charge.

As if the concept of what is essentially a cheap “one-and-done” battery being tossed into the landfill wasn’t offensive enough, the commercial for this contraption is downright cringe worthy. You can watch it below for yourself:

For now, the Watt a Box is only available at select KFC locations in Delhi and Mumbai. Luckily, U.S. KFC locations won’t have the opportunity to dish out this half-baked promotional item.

Brandon Hill

Brandon Hill

Brandon received his first PC, an IBM Aptiva 310, in 1994 and hasn’t looked back since. He cut his teeth on computer building/repair working at a mom and pop computer shop as a plucky teen in the mid 90s and went on to join AnandTech as the Senior News Editor in 1999. Brandon would later help to form DailyTech where he served as Editor-in-Chief from 2008 until 2014. Brandon is a tech geek at heart, and family members always know where to turn when they need free tech support. When he isn’t writing about the tech hardware or studying up on the latest in mobile gadgets, you’ll find him browsing forums that cater to his long-running passion: automobiles.

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