IDF 2011 Eden Keynote: Ultrabooks and Ivy Bridge

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Eden then began talking about what it takes to make Ultrabooks so thin. He showed off a number of Ultrabooks from various OEMs. He then brought out a rep from Microsoft to talk about some advances in Windows 8 that would leverage some of the capabilities of Ultrabooks. A tablet running Windows 8 was briefly shown and then they moved on to a demo which showed an Ultrabook waking from sleep in less than 2 seconds. Mooly slid on over to another array of Ultrabooks on stage and disclosed that all of the machines were based on Intel’s upcoming Ivy Bridge architecture.


Thin is still in with Ultrabooks galore and tablets.

Next came another demo of a new display technology from IDT, dubbed "Panel Self Refresh," that’s designed to conserve power. With current notebooks, the screens consume a relatively large amount of power, because they’re constantly being refreshed which requires the CPU and GPU to come out of sleep states, even when a static, unchanging image is being displayed. Screens featuring Panel Self Refresh technology, however, use electronics within the screens themselves to store and display static images, allowing the CPU and GPU to remain in a sleep state longer. It was reported, that the technology can save upwards of 500mW of power, which would translate to about 45 minutes to 1 hour of adde battery life in an Ultrabook. To show how the technology really worked, the presenter even pulled the monitor cable from the system, at which point the static image remained on the screen. PDR technology is still in the development phase, but Eden hopes it’ll be the industry standard within two years.


Panel Self Refresh Technology and Thunderbolt IO, not just for Mac anymore

Mr. Eden then went on to explain that Thunderbolt technology would be coming to Ultrabooks and showed a demo of four, uncompressed HD video streams running from a Thunderbolt-connected Intel Solid State Storage array that could stream data at over 700MB/s.



Intel's Haswell processor, in the flesh.

Mooly then concluded his talk with by mentioning Intel’s future Haswell architecture, slated for release in 2013. Pulling a Haswell chip out of his pocket, he revealed that one of the demo systems on stage was based on Haswell and that Intel already had working samples in the lab. This was the first time Intel had showed Haswell hardware in action.

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OptimusPrimeTime 3 years ago

"Excellent coverage, very exciting stuff"

AKwyn 3 years ago

Well... Intel has a good thing going on due to the fact that they've designed a computer that's like the MacBook Air but is available to every system manufacturer and well, has the latest powerful Intel technology that we've known to trust.

There are going to be some hurdles however. For one, these ultrabooks aren't going to be cheap. As mentioned in a previous news article. Intel has some pretty tough guidelines and I don't know if it's because of product quality concerns or because they want the Ultrabook to be a good experience but one thing that is known is that these ultrabooks are going to cost mostly the same as a MacBook Air, and we've all seen what these notebooks with Intel processors (Pentium) can do and for the price point; they're a good value.

While the main point with the ultrabooks is that they'll be different from the MacBook Air in the fact that manufactures will be able to put out their own design of the notebook and add additional RAM without an Apple tax, one does have to ask about whether this makes makes much of a difference. I mean were reaching the point where laptops should be cheaper. I mean we're at 32MN processors (soon to be 20MN) and it's a known fact that companies are making their components easier to produce and therefore cheaper; so we should see laptops going down in price right?

rrplay 3 years ago

These Ultrabooks keep looking better and better all the time,Sure appreciate the coverage .pretty optimistic with the Haswell chip providing some sweet performance and a longer battery life .an boy if they can get some of these sleek slim ultra-books in the $850 range ??  ohhh yeah ! :)

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