may be redefining the scope of “soup to nuts”. The company continually adds new lines of products and services, and now Google is reportedly considering getting into the server chip-designing business, too.
The source is simply a “person with knowledge of the matter” that told Bloomberg that Google may design server chips using ARM
-based technology. This would be a threat to Intel
, which makes a good bit of money in the server market, and Google is a huge buyer.
Image credit: Google
Bloomberg says that Google is Intel’s fifth-largest customer and accounts for around 4.3% of the chipmaker’s revenue.
Google declined to comment beyond noting that the company is always designing infrastructure at all hardware levels, but if the company goes with ARM-based server chips, it won’t be alone