Hulu's Investors Consider Buying One Another Out, Could Shape Pricing Models
Each company owns about a third of Hulu, so if they combine, there's your majority stake. It is also reported that these two are "discussing selling Hulu or changing the business model," while leaving Comcast on as a minority investor. Reportedly, Disney is more in favor of the ad-supported business, while News Corp. prefers subscriptions.
What's interesting is that there's no clear word on which company would prefer to do the buying. Usually, one company prefers its own ways over another, and asks the other to allow a buyout. But here, it seems that both sides are on the table. Whichever one wins, it may very well shape the future of how Hulu pricing is depicted.