Google+ Tops Ten Million, Makes Lots of Money
As previously predicted by Ancestry.com founder Paul Allen, the service has had skyrocketing numbers, gaining as many as 2.2 million users within a period of 32-34 hours earlier in the week.
The news of the booming population on the social network coincided with a release of the company’s quarterly earnings, which boasted as much success: Google earned $9.03 billion in revenue during the second quarter, a 32% increase over the same period last year. Google-owned sites generated $6.23 billion (69%) of that revenue, while Google’s AdSense program was responsible for $2.48 billion (28%).
“Google is a company unlike any other… despite its size it has retained its agility,” commented one investor on the post. “Bureaucracy is inevitable in a large company, but for its size it is doing remarkably well.”
Page says that reactions to Google+ have been largely positive, with the "Circles" function being a big hit. The network has hit the 1 million and 10 million user milestones faster than any other social network, and by some estimates it could be the fastest-ever to reach 100 million users.
Google+ is still in a closed invite-only trial, but is expected to be opened to the public by the end of the month.