Free Messaging Stalwart WhatsApp Fends Off Newcomers, Processes 27 Billion Messages Per Day
WhatsApp is a proprietary, cross-platform instant messaging app for mobile devices (sixth most popular paid app on the iPhone). It's been around for nearly four years, which isn't very long in the grand scheme of things, but when you're talking about the fast pace of technology, and especially in the ever-changing mobile market, it might as well be an eternity. Despite increasing competition from similar services, WhatsApp just notched a new daily record.
"10+ billion messages sent (inbound) and 17+ billion messages received (outbound) by our users equals 27 billion messages handled in just 24 hours!," WhatsApp announced in a Twitter post.
That's up from its previous 24-hour record of 18 billion combined messages (7 billion inbound and 11 billion outbound) that was set on December 31 of last year. In both cases, you'll notice there's a discrepancy between sent and received messages, and the reason for that is because WhatsApp supports a group chat feature. A single message sent can be viewed/received by several recipients.