AMD Launches New Radeon R7 250X, Targets GTX 650 At $100 Price Point
The "new" R7 250X is essentially a rebranded Radeon 7770 GHz Edition, with the same 640 stream processors, 128-bit memory interface, 1-2GB of GDDR5 frame buffer, 1125MHz memory clock, and 1GHz core clock. It's still based on the 28nm Cape Verde GPU core and it has the similar approximate power draw (AMD appears to have set a board power of 95W TDP for the 2GB version, compared to 80W for the original, 1GB Radeon 7770 GHz Edition).
What's new about the R7 250X, therefore, is the price. Two years ago, AMD debuted the Radeon 7770 GHz Edition at $159. When the Radeon R7 250X becomes avaialble, that same card will set you back roughly $99. That's a significant improvement over two years for the same performance. Currently, Radeon 7770 GHz Edition 1GB cards sell for about $115 on average, with 2GB flavors clocking in at $129. In this case, 1GB is likely the sweet spot -- 1080p games aren't going to require more RAM than that at the detail levels the R7 250X can practically achieve.
And In The Green Corner...
AMD is positioning the Radeon R7 250X against NVIDIA's GTX 650, but current pricing in that market is a bit of a muddle. There are certainly GTX 650 cards priced at $99, but a quick check of NewEgg reveals that budget manufacturer ECS also has a line of GTX 650 Ti's available for $99 (1GB) and 2GB ($119.). Just as there's a significant gap between the R7 250 and R7 250X (the new 250X has nearly double the shader cores), there's a large gap between the 650 and the 650 Ti. All of AMD's performance data is matched against the ordinary GTX 650.
We'll have more information once we have our own card samples in hand, and there's more news coming about low-end GPUs in general in the next few weeks. Stay tuned.